quantilope’s own Thomas Fandrich and Mike DeGagne joined the Happy Market Research Podcast to discuss the current state of Market Research and where the industry is headed.
Why Modern Brand Health Analysis Is Going Beyond Vanity Metrics
Stop falling for the vanity metric trap. Learn how to track Mental Availability and Mental Advantages for insights that actually drive bran...
Two Years of Integrated AI Driving Real-World Research Innovation
Hear from quantilope's Dr. Jannik Meyners and Dr. Beatrice Capestany as they highlight how to leverage AI as an innovative extension of you...
Why Mental Availability is the Future of Brand Tracking | Q&A with Madita Brandhorst
Learn from quantilope's Associate Director of Tracking Solutions, Madita Brandhorst, about the future of brand health tracking research for...