Leveraging Consumer Panels For Actionable Customer Insights
Discover what consumer panels are and how they can help brands to unlock valuable consumer insights.
Discover what consumer panels are and how they can help brands to unlock valuable consumer insights.
Explore the differences between Kano and MaxDiff methods to determine the best approach for analyzing customer preferences and...
This blog post covers each of quantilope's 15 advanced research methods, with examples of how they're used and when they're each...
Discover how white space analysis can uncover hidden opportunities and drive growth in your business with our comprehensive guide.
Learn how effective concept testing in new product development can validate ideas, reduce risks, and ensure market success.
Discover strategies and tools for mastering retail price optimization to maximize profitability and stay competitive in the...
These are some of the top consumer insights companies you should be considering for your market research before the year is over.
Join Dr. Bea Capestany, to see how automated implicit research allows you to tap into your consumers' subconscious and uncover...
Learn how to design surveys that are effective at capturing insights, but also engaging and interesting for respondents...
In this blog post, review the four main questions asked in every Van Westendorp/Price Sensitivity Meter (PSM) research study to...
Learn how Organic Valley partnered with quantilope to understand subconscious consumer perceptions in the organic/premium milk...
Join Dr. Bea Capestany, Global Dir. of Solutions Consulting, quantilope, to see the benefits of AI within consumer research.
Explore five waves of quantilope's Better Brand Health Tracking study in the soda category, showing a positive shift for diet...
In this blog post, learn what non-probability sampling is, how it differs in methodology from probability sampling, when to use...
Best practices on how to effectively analyze survey results and report on findings, along with common analysis/reporting mistakes...
Tune into this fireside chat to learn how Florida's Natural leveraged quantilope's Better Brand Health Tracking solution for...
See how Melitta developed a standardized Innovation Testing Funnel and templated DIY surveys and gather feedback in as little as...
This blog focuses on how to measure brand value - including the metrics and elements that contribute to brand value and how it...
In this blog, learn what brand perceptions are, why they're important to measure, and the different options you have for brand...
In this blog, learn how to build, monitor, and manage your brand equity over time to stand out among competition, justify premium...