The Best Performing Cereal Flavors, According to Consumers
quantilope surveyed 400 consumers aged 18-69 to understand how to prioritize breakfast cereal flavors that have the greatest...
quantilope surveyed 400 consumers aged 18-69 to understand how to prioritize breakfast cereal flavors that have the greatest...
As one of the most frequented breakfast options, quantilope wanted to understand the fundamental purchasing behaviors of the...
The financial implication of the pandemic has reshaped how consumers handle their money. Can Buy Now, Pay Later providers entice...
To better understand the “Buy Now, Pay Later” (BNPL) landscape, quantilope used a MaxDiff approach to prioritize the most...
Consumer NOW Index: Satisfaction in German consumers' households is showing a significant downward trend. Get all current insights...
quantilope's Guide to Brand Tracking white paper provides a framework for how to create an effective brand tracker for real-time...
In its third wave, quantilope’s mattress tracker reveals how DTC brands are growing in popularity among consumers.
quantilope's From Qual to Quant white paper provides a three-step, scalable process, for researchers to leverage advanced...
We surveyed 489 physically active US consumers to understand how exercise habits have changed during COVD-19. Specifically, we...
To learn more about the mindset of today’s Back to School shopper, we ran a research study with 400 US parents of school-aged...
This study explores the key associations US parents have with 'Back to School' this year, and how they anticipate conducting their...
quantilope's fast-food study examines 46 subconscious associations consumers have with leading fast-food brands including...
Thirty-six percent of consumers report Chick-fil-A a their favorite fast-food brand, followed by 32 percent who chose McDonald's,...
A hopeful uptick in consumer sentiment quickly fades as wave 7 of the Consumer NOW Index shows a significant drop in both current...
The Consumer NOW Index is an ongoing tracker focused on consumer sentiments, attitudes, and actions in the US, UK, and Germany...
In this post Maximum Difference Scaling (MaxDiff) is explained using a practical example - the Consumer NOW Index. Learn more...
This White Paper, 'Automated Methods for Implicit Research', will show you how to tap into your consumers' subconscious for better...
The Consumer NOW Index has completed its fourth wave of tracking, showing a resurgence of consumer sentiment to levels similar to...
To learn how coworkers are staying connected, we ran a study with ~300 US consumers, ages 18+, evaluating their perceptions of...
Check out wave 2 of quantilope's Consumer NOW Index tracker, providing ongoing insights into the radically changing motivations...