8 ways to use video research and improve your business
If you’re thinking about using video to enhance your market research or promote your business or if you would like inspiration,...
How video marketing can help build your brand
Two of inColor’s favourite things are authentic video and helping our customers achieve greater reach amongst their target...
Micro Expressions - what our face says about what we really think
Your genuine emotions can be very difficult to disguise. Even if you think you’re in control of your face just the look in your...
Caught on film: Why respondents love video
Not only are more people comfortable recording themselves on video, for some expressing themselves in this way is easier and a lot...
How to come across well on video
You’ve decided you’d like to harness the power of film and dive into the world of video surveys. You’ll be amazed at how much life...
Emotion recognition technology – where could it take us?
An update on potential uses of emotion analytics that could be just around the corner...
quantilope Appoints Joe Henriques as CRO to Support and Accelerate Global Growth
quantilope, a leading provider of automated consumer research, has appointed Joe Henriques as Chief Revenue Officer (CRO). The new...
Video: the future of oral history
Oral history is the practice of recording stories for posterity. It has the ability to preserve parts of history that may not...
7 creative ways to use video in research findings
It’s no secret that videos add an extra dimension to research. They’re most popular as an engaging alternative to the speech...
Why video boosts the impact of research findings
We explore how market research videos can add impact and insight to presentations and debriefs.
Video-Based Research: No More Fake News?
Fake news might be a recent phenomenon, but whether to believe what we hear is something that market researchers have been...
The Power of Reviews: How Your Customers Can Help You Sell More
Consumers trust each other's opinions. The word of another human being is extremely important in our purchase decisions.