quantilope & PBS: Real-Time Insights for a Changing Media Landscape
Learn how PBS leveraged quantilope's platform to understand different types of audience viewers - from digital streamers to linear...
Learn how PBS leveraged quantilope's platform to understand different types of audience viewers - from digital streamers to linear...
This blog looks at how category insights provide numerous benefits for your brand and category management through quantitative and...
This blog post outlines the four elements of a market research study that are worth investing in for smarter business decisions.
This blog explains the options brands have when it comes to quickly running a category insights study for high-quality, fast,...
Learn about quantilope's modernized approach to Better Brand Health Tracking, leveraging two new concepts: Category Entry Points...
This blog defines what traditional omnibus studies are, where panel respondents typically come from, and why these studies are not...
Watch today. Learn how consumer intelligence platforms and their insights pros can be the partner you're looking for as you own...
Here are five responses you can come back with when someone in your organization tries to convince you that your current research...
Learn why it's so important to always link your market research efforts back to company strategy for effective consumer insights.
Learn all about CPG market research, including ways to run it, why it's important, an example of a CPG market research study, and...
Watch today. Learn how AI is changing the game for tracking research, so you can easily launch & analyze tracking studies for...
In this blog post, read up on what probability sampling is, different approaches to probability sampling, and how it differs from...
This post explains what cross-tabulation analysis is, how it works, examples, and how to analyze your data sets in new ways with...
Learn how Kraft Heinz partners with quantilope to automate their cream cheese tracker and quickly turn tracking insights to real...
In this blog, learn what cluster sampling is, types of cluster sampling, advantages to this sampling technique and potential...
Learn what market research dashboards are, how to use them to optimize data visualizations, and what they look like in several...
quantilope Academy's first advanced method course is here - MaxDiff! Learn how the method works, the benefits of it, and how to...
This post details how to automate market research steps for faster, high-quality, and cost-effective consumer insights.
This blog post is dedicated to a comparison between market research platform solutions and traditional market research agencies...
This post details the types of exploratory research methods, how to design an exploratory study, and the benefits of conducting...