Skip to content

Client Case Study: DraftKings Runs Seven Advanced Studies in One Month

This client case study showcases how DraftKings ran 7 advanced research projects with quantilope in the month of April 2021 alone.

draft kings client case

Jan 29, 2024

DraftKings, a daily fantasy sports contest and sports betting operator, leveraged quantilope's platform to run seven advanced research studies in a single month of 2021 alone. 

 

This frequency of research is just a glimpse into DraftKings' ongoing partnership with quantilope, a combination of both managed and DIY services.

 

Check out what they had to say in our latest client case study below: 

 

 

"quantilope’s DIY + Managed Service combination has been a real game changer for our team! As a small team, it has been great to lean on quantilope’s expertise and guidance for more complex studies while our team continues to tackle the everyday requests. We are able to turn around more projects in less time, which ultimately means we can provide more insights across the business to drive impact.”

 

- Victoria Kidder, Director of Brand & Customer Insights at DraftKings

 

 

Download the case study below for the full story.

Download the complete case study now!

Latest Articles

15 of the Best Market Research Tools To Use in 2025

15 of the Best Market Research Tools To Use in 2025

Explore some of the best market research tools your business can leverage this year – from social listening platforms to website and data a...

Lessons Learned from Two Years of Generative AI in Market Research

Lessons Learned from Two Years of Generative AI in Market Research

Download access to quantilope's webinar with Quirk's looking at what we expected from AI to its actual use today, alongside insight from qu...

Pricing Surveys: Gathering Consumer Feedback on Pricing

Pricing Surveys: Gathering Consumer Feedback on Pricing

Learn how to create effective pricing surveys. From choosing methods to analyzing feedback, use these tips to gather valuable consumer pric...