Skip to content

quantilope & GreenBook Webinar: Better Brand Health

Learn about the automated tech-based approaches to arrive at new, actionable and proven ways to measure a brand’s success

On-Demand Webinar - quantilope & GreenBook Webinar: Better Brand Health Banner Image

Jan 29, 2024

quantilope is the Consumer Intelligence Platform for all end-to-end research needs

Access the recording

In 2024, businesses will be challenged to rethink traditional metrics and embrace modern methods to stay ahead of the competition. The traditional brand awareness metrics that have been around since the 1950s are no longer enough; brands need innovative tools and templates to help them gain market share. 


To secure your brand’s future in an increasingly competitive landscape, mastering better brand health-tracking methods is imperative for brand growth.

 

In this session, Madita Brandhorst, Senior Solutions Consultant, will discuss how brands can grow by increasing the number of buying situations they come to mind for and the metrics that you should be tracking over time to stay competitive. Madita will also showcase how to implement these metrics through an automated tech-based approach. Don't miss this informative session!

Access the webinar recording!

Latest Articles

The Essential Guide to Product Testing in Market Research

The Essential Guide to Product Testing in Market Research

Discover how to conduct effective product testing in market research with advanced methods and best practices that turn consumer insights i...

How Technology is Transforming Market Research

How Technology is Transforming Market Research

Discover how technology solutions are revolutionizing market research through AI, automation, and advanced methodologies.

Elevated Ad Tracking with Mental Availability and Mental Advantage Analysis

Elevated Ad Tracking with Mental Availability and Mental Advantage Analysis

Download access to quantilope's webinar with Quirk's exploring how to incorporate Mental Availability and Mental Advantage analysis into yo...