Are your insights budgets getting reduced?
Are you afraid of cutting agency research and not being able to manage existing projects on your own?
Today's challenges for insights teams are not new. What is new, are the steps that you can take to solve such problems by transitioning from agency-based research towards a more hands-on platform approach to consumer research. While such a transition might seem overwhelming, you don't have to go it alone!
Key Takeaways:
- How to bridge the gap as you move from traditional research to owning more of your projects
- Finding the right partner to support you on this journey
- Real-life examples of companies that have successfully made this transition.
