How and When To Use Every Advanced Method quantilope Offers
This blog post covers each of quantilope's 15 advanced research methods, with examples of how they're used and when they're each...
This blog post covers each of quantilope's 15 advanced research methods, with examples of how they're used and when they're each...
Discover how white space analysis can uncover hidden opportunities and drive growth in your business with our comprehensive guide.
Learn how effective concept testing in new product development can validate ideas, reduce risks, and ensure market success.
Discover strategies and tools for mastering retail price optimization to maximize profitability and stay competitive in the...
These are some of the top consumer insights companies you should be considering for your market research before the year is over.
Learn how to design surveys that are effective at capturing insights, but also engaging and interesting for respondents...
In this blog post, review the four main questions asked in every Van Westendorp/Price Sensitivity Meter (PSM) research study to...
Explore five waves of quantilope's Better Brand Health Tracking study in the soda category, showing a positive shift for diet...
In this blog post, learn what non-probability sampling is, how it differs in methodology from probability sampling, when to use...
Best practices on how to effectively analyze survey results and report on findings, along with common analysis/reporting mistakes...
This blog focuses on how to measure brand value - including the metrics and elements that contribute to brand value and how it...
In this blog, learn what brand perceptions are, why they're important to measure, and the different options you have for brand...
In this blog, learn how to build, monitor, and manage your brand equity over time to stand out among competition, justify premium...
This blog explores how to use a brand insights tool like quantilope to improve your brand strategy and important business...
quantilope has again been honored with Deloitte's Technology Fast 50 Award for the fifth year in a row - recognizing the fastest...
Explore multiple waves of quantilope's brand health tracking study in the soda category, with Category Entry Points, Mental...
Explore the latest analysis for Better Brand Health Tracking: Mental Advantage which highlights a brand's higher-than-expected...
quantilope welcomes Chief Financial Officer, Tom Fencl, to provide the business with strategic analysis and insights in all...
Learn how to design surveys that are effective at capturing insights, but also engaging and interesting for respondents...
This post helps brands understand the importance of ad tracking and provides a list of ad tracking software tools to consider for...