Price Sensitivity: Understanding How Price Affects Consumer Behavior
In this blog, learn about price sensitivity so you and your business can set the right prices for your consumers.
Best AI Survey Tools To Enhance Your Research with Technology
The blog highlights some of the best AI survey tools to leverage for your research needs, from survey generation to automated data...
How To Build an Effective Brand Tracking Dashboard
The blog highlights how to build an effective brand tracking dashboard to showcase and share your valuable consumer insights.
Brand Market Research: Understanding Your Brand’s Position in the Market
The blog highlights what brand market research is, methods and types of brand market research to leverage, and how quantilope can...
Ad Campaign Effectiveness Measurement: How to Measure Campaign Impact
The blog explores ad campaign effectiveness measurement - including what it is, how to go about it, the benefits of doing so, and...
Ad Creative Testing: Ensuring Your Ads Resonate with Your Audience
The blog explores ad creative testing - including what it is, its benefits, best-practices to keep in mind, and helpful market...
Brand Tracking Best Practices: From Data Collection to Actionable Insights
This blog covers brand tracking best practices - from key elements to keep in mind while building your tracking study, to common...
quantilope is the #1 Technology Provider for Market Research in 2024!
quantilope's rankings climb in this year's GRIT (Greenbook Research Industry Trends) Business and Innovation Report - coming in as...
10 AI Market Research Tools & How To Use Them
This blog explores some of the top AI-based market research tools that speed up the time to insights without sacrificing quality...
Essential Brand Tracking Metrics
This blog covers brand health tracking - from traditional brand health studies to the more advanced Better Brand Health Tracking...
The Power of Shopper Insights
In this post, we explore consumer shopper insights and shopper insights examples to highlight how brands can benefit from this...
Wave 7 of quantilope's Direct-to-Consumer (DTC) Mattress Tracker
Wave 7 of quantilope's DTC mattress tracker includes the recent addition of Better Brand Health Tracking's Mental Advantage...