Skip to content

Lessons Learned from Two Years of Generative AI in Market Research

Download access to quantilope's webinar with Quirk's looking at what we expected from AI to its actual use today, alongside insight from quantilope's journey integrating generative AI.

Headshots of webinar speakers Jannnik & Bea

Feb 02, 2025

quantilope is the Consumer Intelligence Platform for all end-to-end research needs

Access the recording

Since the launch of ChatGPT, there's been significant excitement, curiosity, and even skepticism surrounding the impact of AI on insights professionals.

In this webinar recording, hear from experts Jannik Meyners, Senior Data Scientist at quantilope, and Beatrice Capestany, Senior Global Director of Solutions Consulting, as they review a variety of lessons on what we expected from AI to its actual use today, alongside insight from quantilope's journey integrating generative AI.

They explore the "Insights AI Curve" quantilope has developed and reveal key learnings, from initial expectations to real-world applications and user feedback. Discover how these lessons can be applied to your own AI initiatives for better research outcomes.

 quantilopes AI Insights Curve

Download the webinar recording below!

Access the webinar recording!

Latest Articles

Lessons Learned from Two Years of Generative AI in Market Research

Lessons Learned from Two Years of Generative AI in Market Research

Download access to quantilope's webinar with Quirk's looking at what we expected from AI to its actual use today, alongside insight from qu...

Pricing Surveys: Gathering Consumer Feedback on Pricing

Pricing Surveys: Gathering Consumer Feedback on Pricing

Learn how to create effective pricing surveys. From choosing methods to analyzing feedback, use these tips to gather valuable consumer pric...

Survey Research: Best Practices for Collecting Accurate Data

Survey Research: Best Practices for Collecting Accurate Data

Learn essential survey research methods, best practices, and how to design effective surveys that collect accurate data for actionable insi...